Thought Leadership 4 min.Read What pharma marketers get wrong about digital By Salil Kallianpur November 6, 2018 FacebookTwitterPinterestWhatsApp [su_dropcap style="flat"]S[/su_dropcap]ome of the traditional challenges for pharma marketing are: Free Membership Required You must be a Free member to access this content. Join Now Already a member? Log in here Hot this week MedicinMan Market Intelligence Private Equity in Indian Healthcare: Who Is Investing Beyond the Metros? October 20, 2026 0 Private capital is transforming India's healthcare landscape. But is... Healthcare C-Suite Movements Anuj Pasrija Elevated to Country Lead, J&J MedTech India and Vice President – Surgery October 18, 2026 0 Anuj Pasrija has been elevated to Country Lead, Johnson... MedicinMan Market Intelligence China’s Biopharma Strategy: A Warning and Opportunity for India October 17, 2026 0 China is playing a long game in biopharma. And... Healthcare C-Suite Movements Chirag Mehta has been appointed as Executive Director at ERIS Lifesciences. October 14, 2026 0 With over two decades of experience across finance, strategy,... MedicinMan Market Intelligence Who Is Accountable for the Medicine in Your Hand? October 11, 2026 0 The Accountability Gap: India’s Drug Regulatory System Your doctor prescribes... Topics MedicinMan Market Intelligence Private Equity in Indian Healthcare: Who Is Investing Beyond the Metros? 0 Private capital is transforming India's healthcare landscape. But is... Healthcare C-Suite Movements Anuj Pasrija Elevated to Country Lead, J&J MedTech India and Vice President – Surgery 0 Anuj Pasrija has been elevated to Country Lead, Johnson... MedicinMan Market Intelligence China’s Biopharma Strategy: A Warning and Opportunity for India 0 China is playing a long game in biopharma. And... Healthcare C-Suite Movements Chirag Mehta has been appointed as Executive Director at ERIS Lifesciences. 0 With over two decades of experience across finance, strategy,... MedicinMan Market Intelligence Who Is Accountable for the Medicine in Your Hand? 0 The Accountability Gap: India’s Drug Regulatory System Your doctor prescribes... MedicinMan Market Intelligence Who Profits From Trust? 0 Indian healthcare does not suffer from a shortage of... MedicinMan Market Intelligence The Great Healthcare Dilemma: Who Will Own the Next Indian Hospital? 0 The next owner of an Indian hospital may not... MedicinMan Market Intelligence Indian Pharma’s Three Deficits—and Three Potential Dividends 0 Indian pharma has already done the hard thing once. It... Related Articles Pharmacy of the World Pricing Paradox Healthcare Ececutive September 1, 2026 Why The Government Must Stop Playing Market Trader And Start Being The Sheriff Featured Article August 30, 2026 Platforms Are Owning the Patient While Pharma Waits Thought Leadership August 8, 2026 What ChrysCapital’s Takeover Of Novartis India Really Means Exclusive Articles July 30, 2026 Lifetime Value of a Patient: Why Indian Pharma must Transition from Product-centric Selling to Patient-centric Healthcare AI in Healthcare July 17, 2026 Previous articleDigiStorm 2018: Intent, Content, Strategy and SkillsNext articleIndian Pharma Market Highlights