“Real digital transformation occurs when courageous leaders align goals in practice as well as theory, manage opportunity more than risk, and prioritise the future versus retrofit the present.”
Indian Pharma companies are recognising that, due to COVID-19 and its impact on people and overall health systems, they are going to have to find new ways to engage with their customers.
In-person engagement is still the current standard that pharma companies use to interact with their customers. These standard practices are changing because of COVID-19 and will likely continue to change, as this is a behavioural trigger point for the industry.
Free Membership Required
You must be a Free member to access this content.
Already a member? Log in here
