Is Your Field Force Optimised to Make the Most of Market Growth in Metros?
Summary of Performance of Top 30 Metros in IPM – Dec’24 Overall Market Performance• The top 30 metros in India contributed 34% to the total IPM (Indian Pharmaceutical Market) sales for MAT (Moving Annual Total) Dec’24.• These cities grew at a rate of 8.5%, slightly higher than the overall IPM…
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