India’s Booming Pain Management Market: Trends, Growth & Consumer Behaviors
Rapid Growth of Pain Management in India
The pain management industry in India has experienced remarkable growth over the past five years. Indians are increasingly turning to over-the-counter (OTC) remedies—pills, sprays, and topical creams—to alleviate aches and pains. According to industry data, this has contributed more than a billion dollars to the market during this period, making pain management the largest segment in the non-prescription medicine category.
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