April 2017 Issue
Brand Building Special Issue with articles on personal branding, brand differentiation and avoiding brand arrogance
Articles by Anup Soans
March 2017 Issue
In this issue Deepak Sharma talks about his journey from Medical Rep to Country Manager. Deeksha Fouzdar presents a case study on implementation of a competency-based HR system in Pharma. Other articles by K. Hariram and Vivek Hattangadi
February 2017 Issue
Guest Editorial by Sharadha Iyer on the urgent need to close the gender gap in the Indian Pharma Industry
January 2017 Issue
2017 Learning and Development Special Issue. Articles by K. Hariram, Diksha Fouzdar and Vivek Hattangadi.
December 2016 Issue
The last issue of 2016, with articles from K. Hariram and Vivek Hattangadi and new authors, Dr. Ashwin Bonde and Diksha Fouzdar. Diksha’s article is the highlight of this issue – an in-depth look at how to embed compliance in the very DNA of a pharma company.
November 2016 Issue
K. Hariram reports on the OPPI 50th Annual General Meeting held in Mumbai on October 21. The report also features photos from the conference. Other topics covered include the role of emotions in pharma marketing, the importance in preparing much before-hand for the next level of your pharma career and the concept of the “tipping point” and its relevance for pharma marketing.
October 2016 Issue
The October 2016 Issue of MedicinMan features articles by K. Hariram, Vivek Hattangadi, Anup Soans and has a special focus on ethics and morals in the healthcare profession. Other topics covered include new product launches, the role of emotions in pharma sales and sales coaching.
September 2016 Issue
The September 2016 Issue of MedicinMan features articles by Vivek Hattangadi, K. Hariram, Preeti Mohile, Mrudul Kansara and Chandan Kumar on topics such as The Entrepreneurial Mindset for Pharma Sales Professionals, Rural Marketing Challenges and Opportunities, the #Finding60InIndia Campaign to identify Progeria sufferers and more.
National Seminar on UCPMP
The seminar will help companies especially Product Management Teams and Sales Teams to understand their changing roles due to UCPMP. It will also bring clarity on strategies and promotional inputs including CME’s, sampling, gifts etc.
August 2016 – Fifth Aniversary Issue
Digital in Pharma Special Issue with Digital Marketing Case Study on Janssen’s Me Without Migraine patient awareness campaign.