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Inside this Issue
1. Digital Marketing Kickstarter for Pharma Marketers by Salil Kallianpur
Q&A with Salil Kallianpur on the state of digital in pharma marketing today and the direction in which pharma marketers need to go to craft successful digital strategies.
2. How to Tell if Your Sales Manager is an Effective Coach by K. Hariram
Sales coaching impacts toplines. Is your sales manager getting it right?






