Friday, October 30, 2026
26.6 C
Bengaluru

Is Indian Pharma Singing Digital Without Lyrics?

A large part of the pharma houses continues to believe in-More Feet on The Street Strategy rather than multiple touchpoints across healthcare stakeholders through digital platforms. Though many of them purchased the digital trumpets and drum sets (iPad, enabled detailing, and CRM) mostly were played as solo performers until COVID-19 arrived as Yanni of Healthcare.

As COVID -19 song topped the music charts other non-allied industries also started playing the healthcare record. (Google entering healthcare through strong AI-enabled driven analytics, Amazon using its Digital Aggregator platform to bridge the current supply chain gaps and wearable devices like Apple or similar companies creating their niche in predicting future health events).

Free Membership Required

You must be a Free member to access this content.

Join Now

Already a member? Log in here

Hot this week

The Innovator’s Gene and the Generic’s Promise

A medicine must first be discovered. It must then...

Private Equity in Indian Healthcare: Who Is Investing Beyond the Metros?

Private capital is transforming India's healthcare landscape. But is...

China’s Biopharma Strategy: A Warning and Opportunity for India

China is playing a long game in biopharma. And...

Chirag Mehta has been appointed as Executive Director at ERIS Lifesciences.

With over two decades of experience across finance, strategy,...

Topics

Private Equity in Indian Healthcare: Who Is Investing Beyond the Metros?

Private capital is transforming India's healthcare landscape. But is...

Who Is Accountable for the Medicine in Your Hand?

The Accountability Gap: India’s Drug Regulatory System Your doctor prescribes...

Who Profits From Trust?

Indian healthcare does not suffer from a shortage of...
spot_img

Related Articles

spot_imgspot_img