The MedicinMan 10th Anniversary Special – Pharma CEO Roundtable 2021 Series 2 is Now Live Pharma CEO Roundtable – Engaging Doctors – Physical, Digital and Hybrid: Translating Strategy into Action Keynote Speaker: Dr. Mahender Nayak, Senior VP / Head of ICMEA* Region (India, Turkey, CIS Countries, Ukraine, Middle East &…
IPM was valued at Rs. 178,219 Cr for MAT Oct’21. The retail sector was valued at Rs. 151,183 Cr for this period contributing 85% to IPM.
IPM Growth for the month of Oct’21 as compared to the month of Oct’20 was 9.7%. This is the lowest monthly growth in the last 8 months after a low growth of 2.6% reported for Feb’21.
Corresponding to low monthly growth, IPM MAT growth also declined slightly after showing a growing trend consistently for the last 7 months from MAT Feb’21. It reported 17.3% for MAT Oct’21 as compared to 17.8% reported for MAT Sept’21.
At 15657.3 Cr, the monthly sale reported for Oct’21 is the 5th highest sale value in the last 12 months.
Indian Pharma companies will have to create hybrid employees, who can be designated as the Digital Task Force (DTF).
Just as STFs were created to create a better perception and improve engagement with specialist doctors, DTF can rebuild relationships with doctors on a new premise of helping them to gain digital advantage to better manage their practice and patients.
Make Sure You’re Moving in the Right Direction… Digital, Phygital, or F2F Workshop Lead Faculty – Salil Kallianpur Workshop Moderator – Anup Soans European Case Study Presentation – Dr. Peter Velev, CEO @ EcoPharma and Founder @ CredoWeb Indian Case Study – Praful Akali – MD @ Medulla Communications Join…
Last week, I was in a meeting with the sales head of a major pharmaceutical company. As we were discussing sales training during the Covid pandemic, he showed me an internal company WhatsApp group, which included his distributed sales reps. He threw a challenge everyday to them, and the group…
Engaging Doctors – Physical, Digital & Hybrid: Translating Strategy Into Action Keynote Address: Rajaram Narayanan, Managing Director, Sanofi India Pharma professionals can sign up here to receive the link to view the Pharma CEO Roundtable 2021. Panel Members: Atish Majumdar – President, MankindPharmaPraful Akali – CEO, Medulla CommunicationsShireesh Sahai – CEO, Wolters…
When Covid19 struck for the first time in March 2020, the pharma industry was not ready for the sudden and dramatic changes, that disrupted the healthcare industry completely. And to deal with the sudden and dramatic changes, professionals in the pharma industry needed awareness, education, and knowledge sharing. MedicinMan took up this responsibility…
Pankaj Gurusahani and Arun Subramanian, Co-founder of Enparadigm with Anup Soans, discuss the importance of sales enablement for Medical Reps Watch it Now: https://youtu.be/HDiMTDvZpB0 via YouTube Anup SoansReach out to Anup Soans: anupsoans@medicinman.net or use the social media buttons below. medicinman.net
Challenging times lay ahead for the sales departments in the pharma industry. The COVID-19 pandemic will surely not be the first disruption, as recent geopolitical tensions, and economic turmoil show. Agile and adaptive sales enablement is thus a must-have in the coming months and years.
The Medical department comprising of Clinical Operations (the ones who generate data), Regulatory Affairs (the ones who submit data to the regulator for approval), Medical Affairs (the ones who bring out the value of that data for the customer), Pharmacovigilance (the ones who do benefit to risk evaluation of a…