February 2018 Issue

MedicinMan February 2018 3.2 MiB

Inside this Issue

1. Crafting a Digital Strategy: A Primer for Indian Pharma by  Manish Bajaj

Steps and mantras for digital transformation of the pharma organization

2. Effective Management begins with Role Clarity by K. Hariram

Role clarity and the importance of coaching for successful frontline management 

3. Digital Transformation in Pharma Begins with a Mindset Change by Sandeep Narula

The biggest challenge is not technology adoption but mindset change

4. Who Moved my Visual Aid?  by Vivek Hattangadi

A story of how digital technology made the Visual Aid obsolete – inspired by Dr. Spencer Johnson. Download here.

5. AIOCD Market Highlights  by Ameesh Masurekar

Market highlights for the month of January 2018

Download the issue here: PDF


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